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Hi Rachel, thank you so much for joining us today on
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Me Too Daily. Let's give a round.
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Thank you. How are you?
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I'm good. I'm really good,
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So some people feel hesitant about showing vulnerability online.
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What made you feel comfortable enough to share your video with TikTok
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Hi, my name is Rachel and I own a coffee
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shop in Brooklyn. I started my business.
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With my boyfriend. And today,
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I just got word that I might not be able to stay
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in the same lease because of rent increase.
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right next door to me,
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they're putting a coffee shop.
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It just feels like you just can't win,
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but we're not going anywhere.
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I'm not going anywhere.
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If you've ever gotten to this point where you felt that You've
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lost everything and that nothing mattered,
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and it was kind of like a,
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like a screw it moment.
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That's where I reached and I decided to like record.
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I felt frustrated on all ends from like the news that I
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got. #1, being in New York is not for the
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like, just owning a small business.
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And being completely self-funded is also not for the week,
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and I just felt like I needed to express it.
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your story, buddies,
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it went viral. I mean,
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we're all the way here in LA right?
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and that's just across the country,
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but coincidentally I happen to be in the city for the first
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time and Buddies was on.
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On my list we we stopped by to support and I'm not
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a coffee lover but I drank my coquito latte entirely.
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How has going viral impacted your business?
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Like, has there been significant changes to how your business operates
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for a day or two when I would open up my.
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You page, I would just see so many videos like,
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OK, on our way to Buddies or people in other parts
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of the country saying wishing I was in New York to go
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to Buddy's and I was like,
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oh my gosh, this is crazy.
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People just wanted to be a part of watching like a fellow
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Latina like go after her dreams.
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It's gone beyond. Like running a business and it feels so
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good to know that maybe perhaps I've inspired other people to just
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be a little bit more vulnerable and understand that you don't have
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to be strong all the time.
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I love that. So Rachel,
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what do you want people to.
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about the realities of running a small business.
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I need people to understand truly,
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there's no off time.
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This is my life and I think that's why I get so
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emotional that there's no other option.
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Like this needs to work.
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You know, whoever your clientele is and just be honest and
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communicate that that's really all it comes down to.
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Like, I think as humans,
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we just want to connect to the person or the item that
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we are purchasing and if you're just honest and good and you
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have a like a real thing that you don't even have to
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worry about anything else like just.
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How is the business doing?
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Are, are you feeling better about how you were feeling when
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you uploaded the video?
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Are you feeling more hopeful?
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for sure. So I posted that video Tuesday night and I
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woke up that Wednesday morning.
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And like Joe Jonas showed up that Wednesday.
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Girl. It's really bringing together people from all over who are
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just hopeful and all of us just joining together in one space
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over this one common thing of understanding that pain.
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But today, I feel so sure and confident and I'm happy
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that I posted that and like the fear in posting that went
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away. It might come back.
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Maybe tomorrow, but today I feel really good and I feel
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really confident. Yeah,
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no, it takes honestly a lot of strength,
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a lot of strength to to be that vulnerable,
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you know, to put yourself out there and I'm so glad
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you posted that video.
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Imagine the difference. I'm glad I don't just cried in my
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car like any other day.
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I know you just filmed it.
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That's good though just another day.
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Well thank you so much Rachel.
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We'll let you, I know you're a busy girl.
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We'll let you get back to it.
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it's cool. I know I wanna sit and have a we
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we should just have like virtual ones too when we're back in
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in in New York or if you're ever in LA,
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you let us know please,
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OK, Rachel, where can we follow and keep up with
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buddies and your journey.
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It's it's ITs.rachel. Rose.
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Rose is my middle name.
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It's Rachel Rose. Most of our updates are on our Instagram
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on Buddies. It's Buddies BK BK like Brooklyn,
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and that's so you can follow.
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OK, thank you Rachel.
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We're busy. Take care.
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Have a good one and congrats.