Series

Purépecha Representation In “The Casagrandes Movie”

Link in Bio with Jenny and Alejandro
Director Miguel Puga and writer Lalo Alcaraz describe working on Netflix’s animated “The Casagrandes Movie,” drawing inspiration from “The Goonies” and family trips to Mexico in the 1970s.
Show transcript
00:00
So, you know,
00:00
the Netflix stamp is a big deal,
00:02
Jenny. Today we have director Miguel Puga and writer Lalo Alcaraz
00:07
of their new animated movie,
00:09
The Casa Grandes. Hey,
00:12
what's up guys, Miguel,
00:14
what inspired you to become a cartoonist?
00:17
And how, how has being a Latino influenced your work?
00:20
Like was there a particular cartoon that influenced you?
00:23
I, I mean,
00:24
I, I always drew as a kid and I think the
00:26
show that really inspired me was the Charlie Brown specials and seen
00:31
Bill Melendez's name on there.
00:33
And that's the first time I ever see a Latino name on
00:36
a cartoon. And I used to love watching cartoons.
00:38
So when I saw that and see my family gather around for
00:41
Thanksgiving or Christmas or Las Posadas and just watching all those Christmas
00:46
specials or, or holiday specials was so I wanted to do
00:51
like I wanted, I wanted to entertain and I knew I
00:54
wanted to make cartoons and that's what inspired me and also with
00:59
the Casa Grandes, my family inspired me so much to
01:03
kind of evolve these characters more into like my tia,
01:07
my cousins, my primos.
01:09
It's funny how we all kind of like,
01:10
grew up similar, you know,
01:11
like all those Latinos and Lalo,
01:15
how do you balance representing Latino culture while appealing to a diverse
01:19
audience? And how real can you get well with our,
01:24
our when, when we had the series of the Casa
01:26
Grande, I think we pushed the limits of you know
01:30
how real we can get.
01:33
kids programming has its limits,
01:35
you know, it has lots of rules and you can't show
01:38
a kid sticking a fork and a you know,
01:41
in the plug in the wall,
01:42
you know, and but we could kind of got
01:46
away with a few things that were pretty funny.
01:49
Like Miguel's family,
01:51
you know, stories and my stories and everyone,
01:55
we all have crazy families and we all have funny stories
02:00
and i it's,
02:02
I don't, I don't,
02:03
I don't see how a showing a Mexican American family,
02:07
a Chicano family, a Latino family.
02:09
I is problematic unlike some people in Hollywood,
02:14
what changes have you seen in?
02:16
How the industry includes Latino voices and stories also.
02:19
How's it going in Hollywood for you guys?
02:22
Hey, Miguel should talk about the crew.
02:26
Yeah, we, we wanted to represent the family by representing
02:31
who we hired. And I am proud to announce that we
02:35
use a Mexican animation studio,
02:37
something that you don't really hear about in this industry,
02:41
especially in the animation industry.
02:43
We went and I fought to get a Mexican animation studio in
02:47
Guadalajara mighty animation. And we also use a composer who is
02:52
Mexican and we flew out to Rome Leon and Monterrey and
02:58
recorded the orchestra there along with some pica musicians and choir and
03:05
it, it was everything I ever wanted to do and especially
03:08
with the writers. everyone that poured their heart into this
03:12
this movie,
03:14
I think other than this movie,
03:17
there's maybe like 33 or four other Latino projects out there.
03:21
So we need more content because,
03:23
you know, we,
03:24
we're the Latinos are a powerhouse in Hollywood.
03:26
They, they watch movies,
03:28
they, they buy the content.
03:29
So if we need more representation and it,
03:31
and it does matter to have it.
03:34
We know, we know we all read that story every year
03:37
about, oh a new study came out about how Latinos are
03:40
underrepresented. That story is 30 years old and running it because
03:45
nobody does anything about it,
03:46
right? We're so underrepresented that yesterday,
03:49
we got included in the article about the Gordita chronicles.
03:52
Like right at the end it said,
03:54
and there's about four other shows going on right now and,
03:58
and this movie and that's how,
04:00
you know, lame,
04:02
you know, the situation is and we need we have
04:04
the talent instead of just over indexing and buying 24% of the
04:09
movie tickets. And you know,
04:13
and while we're 19% of the population,
04:16
you know, we,
04:17
we should be getting,
04:18
a little more representation.
04:20
Right. And, you know,
04:21
we're like, brand loyal.
04:22
Right. You know,
04:23
we buy the same brand for our whole lifetime.
04:27
I don't know why people aren't capitalizing on this.
04:29
They are, but they're not giving back to us.
04:31
I agree. It's like,
04:32
almost as if we're like an afterthought where it's like the priorities
04:36
are so, just not there.
04:39
and we'll show up.
04:41
right. We'll show up.
04:42
Yeah. Yeah, we pull up for sure.
04:45
And we got big families too.
04:46
So 15 other people.
04:50
Yes, Casa Grande.
04:52
Exactly. Oh, well,
04:55
thank you guys so much.
04:57
We really appreciate you talking more about the Casa Grande movie.
05:00
So where can people follow you and where can people watch the
05:03
movie? Well, people go watch it on Netflix.
05:06
It's only on Netflix and it's fun for the entire Familia.
05:09
It's not just a kids movie because there,
05:11
there's mother daughter themes in the movie that are,
05:14
are made. All my Theia cry when they watched it,
05:17
all my cousins. I was like,
05:18
that reminds me of my,
05:19
my, my daughter and stuff.
05:21
So it, it's always great and you can follow me on
05:24
Instagram under Puga Vida and I just keep waiting,
05:29
I'm posting more art and more behind the scenes stuff from the
05:32
movie. just to share the amazing art from all the
05:36
artists that we got to work with and we're still burning up
05:39
the top 10 on Netflix.
05:41
And we're, I heard we're number one in Mexico or
05:45
Latin America. I don't,
05:47
reports are coming in and we're number seven in movies and Netflix
05:52
and the number two in kids' movie and like Puga pointed
05:57
out the other day,
05:58
we only have 1/10 of the budget of the number one movie
06:03
which rhymes with Super Mario Brothers.
06:06
And and we're right there next,
06:08
next to them, but you can follow me on
06:11
I'm everywhere, man.
06:13
You can't, you can't throw a rock in the internet and
06:16
I'm not on that site,
06:17
you know, so I can't wait to,
06:21
to watch the movie.
06:22
Yes, because the trailer got it on the loop.
06:26
Thank you guys so much.
06:27
Take care, guys,
06:28
take care.