Series
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Kiki Del Valle

In this new episode of "A LA LATINA: The Playbook to Succeed Being Your Authentic Self," Claudia Romo Edelman and Cynthia Kleinbaum Milner are thrilled to welcome Kiki Del Valle, the Division President for North Latin America at Mastercard. With an impressive career spanning over two decades, Kiki is a strategic and results-driven leader, bringing a wealth of experience in digital transformation, financial inclusion, and global product development.

Kiki's leadership journey has taken her across various regions, including the U.S., Global, and Latin America and the Caribbean, where she has held diverse roles that underscore her ability to drive meaningful impact.

In this incredible episode, Kiki shares her insights on how to choose your next career move based on current trends, personal passions, and areas where you can truly make a difference. She emphasizes the power of her Latina values as leadership superpowers, which have not only helped her attract top talent but also foster innovation within her teams. Additionally, Kiki discusses how her sense of curiosity has been a catalyst for her growth, proving that an inquisitive mindset can lead to exciting new opportunities. Here the three takeaways:

Choosing your path: Gain a framework to select your next role based on current trends, personal passion, and potential for impact.

Latina leadership superpowers: Discover how embracing your cultural values can enhance your leadership style and attract top talent.

Curiosity as a catalyst: Explore how a curious mindset can be a powerful driver for growth and success in your career.

Tune in for an episode filled with inspiration, actionable insights, and the encouragement to embrace your authentic self on your journey to success!
Show transcript
00:00
Hola. I'm Claudia Romo Edelman and I'm Cynthia Cleo Milner.
00:03
And this is a podcast,
00:05
a La Latina, the playbook to succeed being your authentic self
00:08
today. Quique Del Valle President for Mastercard Mexico,
00:11
Central America and the Caribbean.
00:13
And these are the three key takeaways.
00:16
Number one, she gave us a framework for how to pick
00:19
your next role based on the latest trends,
00:22
what you're really passionate about and where you can make a big
00:26
impact. Number two,
00:27
she shared how using her Latina values as her leadership superpowers have
00:32
enabled her to attract the best talent and deliver better outcomes.
00:36
And number three, how she has used her sense of curiosity
00:39
as a catalyst for growth,
00:41
all of that. And no,
00:42
here at a La Latina stick around.
00:52
We've been discussing how important it is for Latinas to generate wealth
00:56
particularly because we understand that only 33% of Latinas have retirement
01:01
income from savings or other assets.
01:03
So how can your company help in this equation?
01:06
Well, we have several options for saving and investing accounts.
01:10
The one for beginners,
01:11
if you are a beginner is our fully managed investing product,
01:15
this is perfect for those who want to set it and forget
01:18
it. You can select the risk level and even choose the
01:21
type of companies you can invest in.
01:23
That's amazing. So what is the minimum needed to open an
01:26
account? $1? You just need $1 no excuses.
01:31
The earlier you begin to invest,
01:33
the sooner you will start seeing returns for your investment.
01:35
So how can people get started?
01:37
Simply download the Money Lion app and open a managed investment account
01:42
It's quick. It takes just a few minutes.
01:44
Perfect. Let's do it today.
01:46
An incredible guest. Kiki del Valle.
01:48
Kiki is President for Mastercard Mexico,
01:51
Central America and the Caribbean.
01:54
She is a board member for Water Aid Americas and the Damas
01:57
Foundation in Puerto Rico and she's on the advisory board of Women
02:01
in payment. She was just granted the Alpha award for most
02:04
powerful Latinas in the US and also the most influential woman in
02:08
fintech from the American banker magazine.
02:11
Kiki, welcome to a La Latina.
02:12
Thank you for having me.
02:14
I'm so excited to be here.
02:15
It's exciting. Actually,
02:17
you just got an award.
02:18
You're probably feeling pretty good about yourself.
02:21
Tell us a little bit more about your background.
02:24
How did you grow up?
02:25
What made you be who you are and what you do today
02:28
I was born and raised in Puerto Rico.
02:30
So I was there until I was 18 where I like many
02:33
other kids. I mean we came to the us to go
02:35
to college. I grew up with a very close knit family
02:38
I had my dad was a lawyer.
02:40
My mom was an artist,
02:41
believe it or not.
02:42
So I grew up with having to use both sides of my
02:45
brain. And I think I inherited a lot from both of
02:48
them. So my ability to negotiate deals from my dad.
02:51
But then from my mom,
02:52
the creativity side and,
02:54
and, and a little bit of the indebted sense of entrepreneurship
02:57
was also something that was very much ingrained in me.
02:59
From, from an early day,
03:00
it was a very stable,
03:02
safe loving environment. I mean,
03:04
so I had the quintessential loving life that anybody could actually wish
03:09
for growing up. But it was also very demanding.
03:11
My parents were ones that they,
03:13
they wanted us to succeed.
03:14
They demanded that we excelled in academics.
03:17
They also demanded that we had a very balanced lifestyle.
03:21
So the idea that we actually had to be part of sports
03:24
the idea that we also had to give back to the
03:27
community that was pretty much very ingrained in my development.
03:30
So I'd like to say that I'm very conscientious about what it
03:34
means to be part of the community,
03:35
to give back to lead with purpose.
03:38
That has been a little bit of the journey that I've been
03:40
in and that it was actually passed on for to us,
03:43
to my siblings and I from both my dad and my mom
03:45
Ok. So starting now,
03:47
this is not a podcast about corporate America.
03:49
This is about parenting because I need to know how to,
03:51
how to do that.
03:52
Because usually most of the guests that we have actually had to
03:56
overcome a lot, we've talked a lot about resilience and about
03:59
overcoming hardship. And it's great to see somebody who has a
04:04
stable family, both parents working and loving,
04:07
but still we're able to instill the work ethic and the sense
04:12
of ambition, sense of ambition.
04:13
Exactly, because the next generation of Latinos hopefully will have a
04:17
lot less to overcome.
04:19
But the values of being Latino can still come through in a
04:24
good environment, you don't have to go through.
04:25
But I think the sense of consistency,
04:27
the sense of safety,
04:28
the sense of it doesn't come without resilience doesn't come without
04:32
there being bigger ambitions or bigger targets that or bigger goals that
04:35
you want in life for us.
04:37
We saw it in a very different way.
04:39
For example, PTO Rico actually suffer many different hurricanes throughout every
04:43
single year. We have some of the biggest hurricanes that you
04:46
can imagine. It is an unstable environment from that sense.
04:49
Hurricane Maria being an example,
04:51
2017, it was life changing for many families.
04:54
For many people, you have to get comfortable with the idea
04:58
of rebuilding. But with that having that sense of community actually
05:02
brings you a different sense of accomplishment,
05:04
a different sense of being able to,
05:06
to work together towards a common goal.
05:09
So the the resilience came from external factors in my family that
05:14
were not necessarily where my family was the binding knot that kept
05:18
everybody together in my household.
05:20
So I, I would say like without,
05:22
without that, I would not be comfortable with change.
05:25
And I do consider myself to be a change agent.
05:27
It is a little bit of the way that my peers described
05:30
me, that my managers have actually described me.
05:34
So getting comfortable. Yeah,
05:36
that I'm a change agent.
05:37
Getting comfortable with the uncomfortable is important.
05:41
I do want to emphasize this piece and I it is so
05:44
brilliant. Look at the end of the day,
05:46
we will have if we manage to continue in the trajectory where
05:50
we are and if we manage to break the stereotypes that are
05:53
stopping us and so on,
05:55
we will have more stable,
05:57
more, you know,
05:58
wealthy Latino families where Latinas are gonna be able to succeed,
06:02
not only being your authentic excels,
06:03
but also having balanced lives.
06:05
And that includes knowing how to be a good mother and
06:08
knowing how to install this sense of responsibility and ambition in your
06:13
kids. So I do think that it is important to make
06:16
sure that we understand.
06:17
We're never going to lose our values.
06:19
We're never going to lose the hard work,
06:21
but we should actually say aim higher and give back and do
06:25
better. So for all the Latinas listening.
06:27
It is great to see how you are committed to giving back
06:31
You are making it and that,
06:33
you know, like we all should be taking career notes and
06:36
parenting notes at the same time.
06:38
How did you decide what you were gonna study?
06:41
You left Puerto Rico,
06:42
right? What was that decision making process?
06:45
Who guided you? I think growing up in Puerto Rico,
06:49
you always had one step in the US and one step in
06:51
Latin America. You were always comparing and trying to figure out
06:55
what was the best of both in terms of culture,
06:58
in terms of education,
06:59
in terms of values.
07:01
So the decision to go to the US was very much instilled
07:05
on me and really just allowed and promoted or if you want
07:08
just push by my dad.
07:10
I mean, so it was this belief that Puerto Rico is
07:13
a small island. We were always looking outside of the island
07:17
We always had to think about the global mindset.
07:21
We always, we always travel and looked outside of Puerto Rico
07:24
to try to figure out how do I change the world.
07:27
So the idea that it could change the world was never,
07:30
was always by my,
07:32
by my parents, by both of them,
07:33
something that always came as part of our values.
07:36
So coming to the US was almost like a natural step in
07:40
that trajectory. It was definitely my parents pushing to aim for
07:44
more. And I think that's where a little bit of this
07:46
idea of change agent kind of came to be because for the
07:49
first time, I didn't have my safety net.
07:51
I did not have my family there backing me up.
07:54
I was, I was on my own.
07:55
So I had to almost practice what they had preached in a
07:58
way that I would still allow me to be my best self
08:01
So that change was definitely a big step for me and
08:04
one that I did not anticipate that I would,
08:06
that I would remain in the US from then because I have
08:09
never been able, since that decision was made to actually come
08:12
to college. I never went back.
08:14
I never, I never went back to Puerto Rico.
08:16
So how do I in the U SI studied in the US
08:20
for college? So at 18,
08:21
that was my first move,
08:23
but I never went back to the island,
08:25
right? I mean,
08:25
so I still have my family in Puerto Rico.
08:28
I still have my parents,
08:30
my grandparents, aunts,
08:31
uncles, whatever, but I never properly moved back to the
08:35
island. So how do I make a change from where I'm
08:39
at right now? That can still drive some influence that can
08:42
still drive an impact in Puerto Rico?
08:44
How I, I think it's taken a while.
08:47
Look, I think I think I started my career
08:50
in the U SI.
08:51
I work for Ge,
08:52
I work for Home Depot.
08:53
I've been at Mastercard for 16 years,
08:55
I started in the US.
08:57
And that first trajectory to mastercard really forced me to,
09:01
to pick and be very conscientious and intentional about where I wanted
09:05
to excel and what I wanted to do.
09:07
So the first step for me was actually making a very conscious
09:10
decision to really focus on digital and become a subject matter expert
09:14
in digital. It was at a time that it was at
09:19
a time that, you know,
09:20
it wasn't, there was this wasn't prevalent digital commerce wasn't a
09:23
thing. Amazon was still new Apple did not have the iphone
09:28
So this was post itunes,
09:30
but then pre iphone,
09:31
this is when I joined and I joined specifically to manage the
09:35
ecommerce tech giants that we know right now.
09:38
But they were also going through this evolution.
09:40
So just as I was going through an evolution from a personal
09:43
level, I think the companies that I was actually working with
09:46
from the Mastercard site to drive partnerships,
09:48
they were also evolving.
09:50
So it led to a lot of learning.
09:52
So that was my first step.
09:53
I think from there,
09:54
it was really around how do we make change?
09:57
Working with some of these tech giants had the pleasure of actually
10:01
you know, be part of the development team,
10:03
be part of the launching team for solutions like Apple Pay
10:07
like Samsung pay,
10:07
like Google Pay. Those were all amazing initiatives that today you
10:12
actually see the scale and the impact that they're driving for millions
10:16
of consumers around the globe.
10:17
So being part of that was definitely life changing.
10:21
And I think once that had been accomplished,
10:23
then the question became a little bit of the aha moment,
10:26
a little bit of the,
10:27
you know, this realization like,
10:29
well, what can I do?
10:30
How do I use the skill sets?
10:32
How do I use the things that I know the innovations that
10:35
you can play out for good?
10:37
So if you can apply that to lead with purpose,
10:40
then that became almost like the next natural step.
10:44
And that's when I was able to come back to Latin America
10:48
with mastercard. But now have a more direct impact and indirectly
10:52
obviously also impact my island of Puerto Rico.
10:55
So it's a full circle.
10:56
But wait, wait,
10:57
like you said, a number of things that I want to
10:59
unpack and I know that we saw in your in your
11:04
background internships as a way of exploring because for someone that
11:09
had very clear, like aim higher,
11:11
you can do it.
11:12
You're like, yeah,
11:12
but through what? And you were always somehow attracted to evolution
11:18
change, transformation,
11:19
innovation. It seems to me that you were like attracted like
11:21
this is a a this is the place and that's the category
11:25
through internships. Did you do that through internships?
11:28
How did you explore doing that?
11:30
I think part of it is,
11:32
is, is, is in choosing,
11:33
is purposefully you choosing and deciding how are you going to make
11:36
some of these steps,
11:37
some of these moves,
11:38
the way that I look at it is there's three things that
11:42
you can control. One is what are the trends that are
11:45
happening around you ideally?
11:47
So I can look at what are the trends,
11:48
the macro trends, what is happening around the globe and that
11:53
may actually have an impact you see here or hear things like
11:57
cybersecurity. You hear about A I,
11:59
you don't necessarily have to be a data scientist to work in
12:02
the A I field.
12:03
You can be in cells and still actually work on the A
12:06
I field. So how do you become part of the growth
12:09
You can choose the next stage?
12:12
Yes, you can,
12:13
but you can choose at what stage of the mega trend do
12:15
you want to join?
12:15
You can choose, you know,
12:17
like actually getting in when there's still growth opportunity or you can
12:21
choose when they're actually in decay,
12:23
right? So, but in my case,
12:25
I was very purposeful about looking at the macros and then being
12:29
being part of the wave early on.
12:31
So I can ride the wave along with others that naturally allowed
12:35
me to have more opportunities that were opening up.
12:37
It allowed me to have like,
12:38
you know, different,
12:39
different profiles of people that I was working with.
12:42
So, but beyond the macro,
12:44
you need to think about what is it that you're good at
12:46
Are you curious about these trends?
12:48
So again, going back to A I,
12:49
if you're not curious about A I,
12:51
then why would you actually go into an A I company or
12:54
why would you go into that specific business unit within a company
12:57
So that question around,
12:58
are you curious, are you passionate about that specific area is
13:02
important? And then the last thing that I always ask myself
13:05
is, can I have an impact?
13:06
And to me impact is very much related to the change agent
13:09
mindset? Do I wanna go in into a role where I
13:13
am going to keep it as bau because nothing is broken because
13:16
it's actually, you know,
13:17
it has reached its peak or do I wanna be part of
13:20
a role where I have an ability and permission to change it
13:25
Do I have permission to actually create a bigger impact?
13:27
Do I have ideas that can actually even early,
13:30
even from the interview process,
13:31
you can tell if you're gonna be able to change something or
13:35
if you're to just ride the wave as is.
13:38
So those three things I've always been very careful about looking at
13:43
it that way. He is obsessed about how internships will rule
13:47
his entire life will determine his life.
13:50
And I'm like, no,
13:51
it's an experiment. But he's looking at how do I,
13:53
he's looking at the,
13:55
looking at, how do I choose from everything that I have
13:58
And I think that this framework of,
14:00
look at the macro trend,
14:01
look at your curiosity and to your prone pain and how
14:07
can you, you know,
14:08
like have an impact with it?
14:09
That's a perfect framework.
14:11
And so that's what you did.
14:12
That's what I did.
14:13
I think throughout my career with every single decision,
14:16
career decision that I have made.
14:18
It's always in the back of my mind asking the question,
14:20
what will I gain from moving into this role?
14:23
And what will the company gain also from moving from me,
14:26
moving into this role?
14:27
Because then you can then you will find the sponsors and then
14:30
you will find the people that are betting on you and taking
14:33
you know, taking the risk with you and helping
14:36
you along the way.
14:37
So having that in the back of your mind is always,
14:39
is always important. I mean,
14:40
I I'm a little disappointed that I just met you because this
14:45
framework would have saved me a lot of headaches.
14:48
So I'm gonna repeat it because I think it's super important if
14:52
you wanna take a job either internally or in a new employer
14:56
the framework is number one,
14:57
is this a trend that is growing?
14:59
Right? Number two,
15:00
are you passionate about it?
15:02
And then the third one,
15:02
can you make an impact?
15:03
So don't make my mistakes.
15:05
Listen to Kiki and be objective about the trends.
15:08
A lot of people ask,
15:09
well, how do you know if a trend is actually irrelevant
15:12
Not because the the trends,
15:15
you can hear a lot about it on the news and whatever
15:18
But what I tell people is the management team,
15:21
like talking about it are the investments of the organization going into
15:25
that area, is the company backing it up.
15:28
So again, putting yourself in a position of growth around you
15:33
that's why you landed,
15:34
not only landed, but you basically arrived to innovative processes that
15:41
now have been global and taken like Apple Pay.
15:45
I mean, like,
15:46
I'm sorry, what an honor to have like a pioneer Latina
15:50
that was early on in,
15:51
you know, like amplifying something like the connection between
15:56
Mastercard and Apple Pay.
15:58
So I wanna give you kudos,
15:59
I would like to understand a little bit more about that and
16:01
also get a get more into your career at Mastercard.
16:04
But before doing that,
16:06
I have to make a pause to make sure that everybody understands
16:09
I'm not dressed as a pinata just for the sake of
16:12
it. I am on brand,
16:14
can't see my trousers,
16:15
but I'm absolutely mad.
16:17
Branded today for the conversation.
16:20
Exactly. All right.
16:22
So tell us more about that and,
16:24
and kudos. Congrats.
16:25
Thank you. Look,
16:27
I think that back then and this is,
16:28
this is actually a great example because back then I had been
16:31
an account, the account manager for mastercard managing the Apple relationship
16:35
for about 33 to 4 years before we began discussions with Apple
16:41
about ideally what was a global trend,
16:44
which was how does Apple become a digital wallet.
16:47
So, of course many other organizations which is crazy to say
16:51
about it. But these were the early discussions,
16:54
this were the early discussions we want to totally correct.
16:59
They were not, they were intentional and they were about even
17:03
talking to Apple about the world of payments,
17:05
which is a world that they didn't necessarily understand.
17:08
I mean, besides being a retailer,
17:10
besides being acceptor of payments,
17:13
you know, there's so many business models that we could have
17:15
actually that Apple could have come up with that we could have
17:18
actually partner on. But the idea that you could actually have
17:21
a user interface provided by Apple,
17:24
whereby you have a tokenized card on the Apple with Mastercard credentials
17:29
on that device with,
17:31
you know, credentials that are safe in the secure element of
17:35
the phone where privacy is at its foundation with core values,
17:39
you know, that Apple was looking to bring between like security
17:42
and safety and privacy.
17:44
Those were core values that we at mastercard also had.
17:46
So what brought us together was the values how you start building
17:50
from? There was a process that literally took us over two
17:53
years to really define so and behind the scenes,
17:57
my parents, for example,
17:58
had no idea what I was doing with Apple because we were
18:01
subject to confidentiality agreements,
18:03
personal confidentiality agreements. So we had a we had teams massive
18:07
teams at mastercard, close to 500 people that were working on
18:10
what is now Apple pay and people now.
18:12
But the platform that is really standing up the tokenization,
18:16
all these solutions with API S Apple could directly connected into Mastercard
18:20
all of that we had to build.
18:21
So it was a period of transformation for us at mastercard and
18:25
to have that front seat to be able to actually work with
18:28
Apple, sit with them through the,
18:31
you know, the development of the ideas of the principles teaching
18:34
them a little bit about.
18:35
Well, what are the rules,
18:36
regulations that we need to adapt without crossing the line that they
18:39
didn't want to take?
18:40
These were fundamental people obviously now don't,
18:44
don't see it. I mean,
18:45
what you see is today,
18:46
what is Apple Pay or Google Pay which are amazing and Samsung
18:49
pay amazing solutions to the consumers.
18:51
But behind the scenes,
18:53
a lot of work actually had to had to happen,
18:55
had to take place and you know exactly what I'm gonna say
18:57
which is it had to be a Latina and it had
18:59
to be Latinidad values which install trust,
19:04
innovation bringing. So like the entire team with you because we
19:07
lead like mothers. So you bring everybody with you.
19:10
So you have to evangelize this side,
19:12
convince the other side.
19:14
And it's so there was a lot of internal and external negotiations
19:17
taking place throughout the entire process.
19:19
Yes, but it was for me for example,
19:21
it was also a decision,
19:22
a conscious decision to remain in the role that I was in
19:25
A lot of people would have said,
19:27
well, you've already been in the role for three years,
19:28
go look for something else.
19:30
I saw that this could actually be career changing.
19:33
I saw that it could be life changing,
19:35
right? I mean,
19:35
like this was gonna have an impact on consumers.
19:38
So as a pro from a professional standpoint,
19:40
I decided to stay put and we,
19:42
I stayed put where I led the Apple relationship for close to
19:45
seven years for mastercard because I wanted to see the the deployment
19:50
of Apple pay because I wanted to see it roll out.
19:52
So once Apple Pay rolled out and Google pay,
19:56
we actually had rolled it out also to not just in the
20:00
US but in the UK in Australia.
20:02
So this took me also into much more of a global role
20:04
once it was rolled out and I reached almost like the peak
20:07
of what I thought,
20:08
OK, my change or my impact has been,
20:12
has been realized, that's when I decided to make a move
20:14
into my next role.
20:15
So don't, don't pick too early.
20:17
I think a lot of people think like,
20:18
well, roles are time base.
20:20
You need to, you know,
20:21
you need to move every two years,
20:22
especially the younger generation,
20:24
they think like, oh,
20:24
within I'm gonna change roles every year and a half or every
20:27
two years. If you're not reaching that peak,
20:30
if that impact peak and there's still opportunity then stay put,
20:34
you're better off staying put and then making the change once you
20:37
actually climb that hill.
20:38
Yeah, we haven't heard this,
20:39
we've heard before. Lateral moves.
20:42
But I really like this idea of,
20:44
obviously, I'm a big fan of the,
20:46
don't try to get a promotion every two years.
20:48
That's like an artificial way of growing.
20:51
And at some point after I guess when we finish season three
20:54
I'm gonna do a data analysis of all the guests and
20:58
how many promotions they got earlier in their career.
21:00
And I can almost assure you that it wasn't a lot like
21:04
it was a good progression.
21:05
But you, you,
21:07
the women that have been in this podcast and that are at
21:09
the top of the most important companies in the US did not
21:13
rush the promotions at the beginning.
21:14
Like you guys had a long term view of your career and
21:18
somehow this is not what the younger generation is going for.
21:22
It's like somebody has told them that the sooner you get to
21:25
VP the better and you have people with five years of experience
21:28
that have a VP title.
21:29
Like what does the title do?
21:30
Like you're gonna be VP for the rest of your life then
21:32
you know, but,
21:32
but, but wait,
21:33
wait, wait, wait,
21:34
wait, before we go into,
21:36
before we move out of that.
21:37
I do wanna make sure that we do send a message to
21:40
both the corporations and the Latinas about what does it mean to
21:45
have a Latina in charge?
21:47
Because because of our Latinidad because we're hard working because we bring
21:53
someone with us because it's that social that leads people as a
21:57
family that you build trust because you're able to,
22:01
you know, like in a way,
22:02
build those relationships because we don't give up because we're resilient because
22:07
we're resourceful because of that.
22:09
You can make those gigantic steps like creating a vaccine for COVID
22:15
or like launching apple pay to the world because of who we
22:18
are. And somehow I,
22:20
I don't have a sense that companies have got the memo like
22:23
oh that's the,
22:25
that's the soft skill that of the Latinos that I have that
22:28
is gonna be able to bring to the table massive change.
22:32
And I don't think that Latinas ourselves,
22:34
we know consciously we haven't had a boom moment,
22:37
an Aztec moment about like,
22:39
wow, I'm not exploiting,
22:41
you know, my absolute Latinidad assets to bring that massive change
22:47
So I think that we know,
22:49
I think there's, there's incredible things to be said about a
22:53
Latinidad, you know,
22:55
to the point of a Latinidad where Latinas are very highly ambitious
23:00
Latinas are extremely hard workers and to your point,
23:04
they're very resilient in my role.
23:07
What helped me also propel and really position myself very differently than
23:12
many others was the fact that I was able to carry and
23:15
get and build a lot of trust internal and external because that
23:20
was my role. I had to as an account manager be
23:24
the connector. And that's another point building the connections between the
23:29
customer and internally within mastercard to make sure that we were responding
23:34
with agility that we were addressing the pain points that the customer
23:37
had, that they understood the role that we played.
23:40
Because again, companies on the tech side,
23:43
amazing at building UIs,
23:45
they are not payment companies.
23:47
So we had to teach them.
23:48
There was also an element of humility that they actually have to
23:52
accept that if they didn't know they had to ask the question
23:56
But for that to actually happen in a natural way,
23:58
there had to be a level of trust that we were bringing
24:00
to the table. And we are amazing at that building the
24:03
connections. I had so many people from the customer side that
24:07
would come to me and would call me and would say like
24:09
Kiki, you know,
24:10
I'm in the advertising side of the business.
24:13
Have you heard of anybody being interested in small business within,
24:16
you know, within my company,
24:18
within their own company?
24:19
I was actually making connections because my network was so broad that
24:23
I could connect people,
24:25
whether it was internally within Mastercard or actually even within their own
24:28
walls. at the organization that was the value that I
24:32
was bringing and a lot of that is because of trust and
24:34
because of the relationships that we can build.
24:36
So what we need to do and make sure and now I'm
24:38
going to move on,
24:39
but what we need to do is make sure that we're flipping
24:42
the script from stereotype to actual fact we don't have and then
24:48
we make it a superpower like your accent shouldn't be the determinant
24:52
of people thinking you're stupid or less competent.
24:56
It is a bilingualism,
24:58
multi color, bi culturalism,
25:00
negotiation skill, but also it's your superpower to get companies like
25:05
an apple to all of a sudden think that they can do
25:07
pay crazy, right?
25:09
Simple but crazy. Let's flip the script from under to a
25:14
plus and then to a super plus a super power.
25:17
OK. So let's about your superpower.
25:19
We've spoken a little bit about your negotiation skills and what else
25:23
What are, what are your superpowers if,
25:24
if your team described you or you know,
25:27
like you get reviews all the time,
25:28
what are the things that people don't say about you?
25:30
So besides besides a change agent?
25:32
Because like I said,
25:33
I think I'm very comfortable finding the white spots.
25:36
I'm very comfortable finding opportunities.
25:38
Once you actually start seeing the big picture,
25:41
I think it's a sense of curiosity.
25:42
And I think that's another one that once you accept that change
25:46
is inevitable. Once you accept that change is almost like the
25:49
only concept that we have in life because let's be honest,
25:51
today is not the same day as yesterday.
25:52
It's not gonna be the same day as tomorrow.
25:55
I think you get comfortable or you get,
25:58
interested and curious about learning more.
26:01
So the idea and,
26:02
and that curiosity will,
26:03
will expand to many different things,
26:05
you know, depending on,
26:06
on people themselves. But that,
26:07
that's having that sense of curiosity extremely important,
26:10
especially in a fast moving industry like payments.
26:13
I have to stay ahead.
26:14
I have to understand what are the latest things,
26:17
the latest threats. For example,
26:18
in cybersecurity, how is a I potentially helping many of my
26:21
customers, how are we developing and evolving some of our products
26:24
and solutions? So we have to grow with the times and
26:27
to do that, there is a sense of curiosity that you
26:30
need to have so that you can be a well rounded individual
26:33
It doesn't even need to stay within the professional landscape,
26:36
right? I mean,
26:37
I love, I love visiting,
26:39
you know, art museums as an example.
26:41
I love spending time with my kids.
26:42
I love doing sports,
26:43
but I also have my own personal interest that become conversation starters
26:48
that become ways in which you can draw a connection with,
26:51
with somebody else doing yoga or doing Pilates.
26:54
For example, these are conversation openers ways to connect from
26:59
the, from the human side with different people.
27:01
So I think, I think that is you are what you
27:05
bring to the table is what I like to tell my kids
27:08
So the more that,
27:08
you know, the more well rounded that you are,
27:11
the better that you will be in anything in life.
27:14
And in work when I was working at Walmart,
27:16
I met somebody that was what I thought he had the career
27:20
that I wanted to have.
27:21
And I put that in his calendar.
27:23
I was like, can you mentor me?
27:24
And in the 30 minutes that I spent with him,
27:27
all he spoke about was curiosity.
27:29
He said his career took off because he was a very curious
27:33
person. He recommended a book which is actually called curious or
27:37
a curious mind from Brian Glaser,
27:39
the guy that directs movies with Ron Howard.
27:42
And I just became fascinated about this idea of just always
27:48
being a sponge because sometimes you,
27:51
you feel like, OK,
27:51
I'm old enough, like I,
27:52
I already learned as much as I,
27:54
I, yeah, I'm already the expert and it made me
27:58
really change how I approach conversations and how I'm always trying to
28:02
consume information. How do you consume information?
28:05
Like when you want to stay up to date?
28:06
Like, what do you do?
28:07
Look, I read a lot,
28:09
I read every single day before going to bed and I can
28:11
read everything from a fiction,
28:13
you know, a fictional book to a real life autobiography,
28:17
the Hispanics, the Hispanics and children's book,
28:20
which I think are amazing.
28:21
The Sonia. So Mayor definitely a good one.
28:24
But I can read that to actually get my mind and to
28:27
really hone in on my creative side.
28:29
So I purposely read,
28:30
you know, fictional books to actually practice my creative mindset to
28:35
obviously listening to podcasts and to listening to news,
28:39
to listening to a Latina.
28:40
I mean, these are great ways for you to be able
28:42
to learn a little bit more to better yourself.
28:45
and also to stay up to date.
28:46
So, podcasts, whether they are,
28:48
you know, the Massacres podcast,
28:50
which actually highlights a lot on,
28:51
on what are some of the latest trends to to podcasts
28:55
around women and women in power and women that have actually that
28:58
hold leadership positions. Those are all good things.
29:01
So I do that on my way to work every morning.
29:04
I do that before I go to bed.
29:06
So throughout the day,
29:07
very difficult to do.
29:08
So I choose to actually do that even ahead of actually watching
29:12
a TV show. So I,
29:13
I read a lot and your kids are probably also are a
29:16
source of inspiration and my kids know the trends better than I
29:20
do and, and the slang understanding their slang.
29:23
I need a new dictionary in this aspect more than asking you
29:27
about what, you know,
29:28
like what techniques you use as a mentor.
29:30
What makes a good mentee I've had the pleasure.
29:34
And I'll say that.
29:35
So I before the role that I'm in right now,
29:38
you know, leading Mexico,
29:39
Central America and the Caribbean,
29:40
I used to lead different verticals within within Latin America
29:44
governments but also fintech and digital partners and retailers.
29:48
And with fintech early on start ups,
29:52
there was a lot of opportunity that I had in being able
29:55
to advise many of them.
29:56
What models should you bring?
29:57
What is the technology that you,
29:59
that you have? And,
30:00
and from that, where could you potentially differentiate yourself?
30:03
So that, that opened my ability to work with many different
30:08
entities? What I know or what I have found is that
30:11
the best mentees are those that one are willing to listen
30:14
that come with a,
30:15
with a with their own agenda about what,
30:18
what is it that they're expecting from that mentor mentee relationship?
30:22
They come with a plan,
30:23
they come with a series of questions,
30:25
they come prepared, not everyone comes prepared.
30:28
A lot of them look at it as only a stepping stone
30:31
towards their next career opportunity.
30:33
A lot of people that are seeking out that mentor mentee relationship
30:37
is more because they're ready to take on a new role and
30:40
they're expecting a promotion or they're expecting a career change.
30:45
That to me is the least the worst type of relationship that
30:48
you can actually start with.
30:50
Do you want a relationship that is about trust?
30:52
You want a relationship that is almost like a friendship that you're
30:55
actually building because even if this,
30:57
this mentor cannot properly help you in your career path right now
31:02
the more that you disclose about about yourself,
31:03
the more vulnerable that you are,
31:06
that person will build that relationship,
31:08
that person will remember when a position actually comes,
31:11
but positions don't come every single day.
31:13
So building the relationship is the most important as well as actually
31:17
having a plan. What is it that you're expecting on both
31:19
sides? Because mentors have an expectation as well of what,
31:22
what kind of relationship they want to build?
31:24
The same is with a mentee,
31:25
the the earlier that you can actually agree or align on the
31:29
goals and objectives of that relationship,
31:31
the better everybody will be.
31:32
Have you heard of this idea of reverse mentorship?
31:35
I think it is,
31:36
do you have like a young mentor that tells you what's cool
31:40
and what's the next trend I do?
31:43
And something that I actually have a shadow day coming up with
31:47
a series of people that are going to be shadowing me.
31:51
And if I tell you that my expectation from that shadow day
31:55
is that I would like to capture the feedback,
31:58
the input, the learnings or even ideas that the younger employees
32:03
are going to be able to bring me.
32:05
So, you know,
32:06
we do a shadow day,
32:07
which is people for three days,
32:09
kind of like following me joining me in meetings,
32:11
joining me with customers asking questions,
32:14
I mean, but it's not an observer role.
32:17
I'm expecting them to also be part of the conversation,
32:20
I'm expecting them to engage and to also not just give me
32:24
feedback, but for me to actually capture some of the ideas
32:27
that they may have.
32:28
So it's a, it's a nice way of actually bringing this
32:31
reverse mentoring concept. But again,
32:33
it goes back to what are the expectations of a mentor has
32:35
So in this case,
32:36
I think there's more value to me personally than,
32:39
than people obviously see seeing me in action,
32:42
Kiki, why haven't we heard more about Kiki?
32:45
I would like to know whether there was anything that was holding
32:50
you back from shining because that's something very,
32:53
very common for Latinas.
32:55
Even for me, I have to say at my previous job
32:58
at the United Nations,
33:00
you had basically choices that were clear,
33:03
either you get credit and you shine or you get things done
33:07
and I was a doer.
33:08
So I was like for me,
33:08
like I'm gonna always do the the speeches of my bosses,
33:12
but I'll, I'll make sure that I know what they want
33:15
them to say. It took me a while to be able
33:18
to feel comfortable speaking and getting the the spotlight until I realized
33:23
it was important to be able to be relevant,
33:27
to be able to be trusted,
33:28
to be able to get more impact.
33:31
What is your trajectory with perception and with shine or not shine
33:35
But you know,
33:35
like with exposure like great that you have these two awards.
33:40
How did you come to that place of like,
33:42
yes, I'll do it.
33:44
I think it, I think it clicked a little bit for
33:46
me three years ago,
33:48
where I felt that I had accomplished a certain level of
33:53
of initiatives or a certain level of success where I could
33:57
feel like my trajectory matters.
33:59
And I think that for many of us,
34:01
we we are comfortable and my focus up until then had been
34:04
internally within the organization,
34:06
internally, within Mastercard building,
34:08
a solid brand building,
34:09
a trusted brand building myself as somebody that is efficient,
34:12
that can deliver that,
34:13
that drives results. That is a doer to your point.
34:16
That had been the focus early in the career.
34:18
only early in,
34:19
you know, 15 years a Mastercard 60 now.
34:22
So 15 years at Mastercard,
34:24
I dedicated a lot of time to building that reputation.
34:27
So I think we're comfortable doing that.
34:29
I think if you had asked people within mastercard,
34:31
they would be able to tell you yes,
34:32
who Kiki is people in the industry?
34:34
My immediate industry may may know obviously from some of these engagements
34:39
How do you actually take that to the global scale?
34:42
That was the question.
34:43
So I think 2 to 3 years ago is when I,
34:46
I had a realization or an aha moment where it was
34:49
almost like, OK,
34:51
I how do I now take this to share with the world
34:55
in a way that they understand that the impact that I'm driving
34:58
is not just about,
35:00
you know, payments,
35:01
but it's also about other things.
35:04
So it took me on a journey where I became part of
35:07
not for profit boards so purposefully.
35:09
So I was like,
35:10
OK, how do I now help,
35:11
for example, you know,
35:13
get women on boards as an example.
35:15
So I'm now part of women on boards.
35:17
I'm now part of L CD A the Latino Corporate Directors
35:20
Association. I'm also sitting on boards myself trying to carry
35:25
you know, some of the values and,
35:27
and, and purpose that I want that I want that I
35:30
want to bring, but where I felt like I can actually
35:33
bring something to the table that is bigger than just,
35:36
you know, the,
35:37
the ideas that I had within my industry.
35:39
So I think this,
35:40
this idea that you can give more and that you can put
35:44
yourself to represent for the Latinas,
35:47
for example, I had to get comfortable with.
35:49
Yeah, I had to get comfortable with that.
35:52
It happened, you know,
35:54
once I turned 40 I think,
35:56
you know, where it was like,
35:57
OK, how do I now put myself in that role and
36:01
carry the responsibility? So even within Mastercard,
36:04
how do I put myself as,
36:05
as one of the top Latina women at mastercard?
36:08
How do I put myself and bring change?
36:10
Because with that responsibility also comes the idea that you have to
36:13
deliver and you have to create change and how has been that
36:17
journey of like be from being,
36:20
you know, like private to being public and speaking up more
36:22
and showing yourself. Has it been easy?
36:25
What has helped you to get?
36:27
like for me,
36:28
I can tell you it was a journey like literally,
36:30
I was, I never spoke in public before until a couple
36:34
of years ago. Yeah,
36:35
totally. For me,
36:36
it was a hard journey to get more comfortable with public speaking
36:41
with understanding what my voice was like,
36:44
I had to take a lot of courses and watch a
36:46
lot of videos. How was,
36:47
how was your journey?
36:49
It's difficult and I think it's difficult for me personally because you
36:52
have to get comfortable with being vulnerable and people don't like being
36:57
vulnerable. I don't like being vulnerable.
36:58
I don't like talking about mistakes or I don't like talking about
37:01
you know, challenges or issues.
37:03
We tend to lean on the optimistic side,
37:06
right? I mean,
37:07
like I'm a, I'm a glass half full kind of person
37:09
Like I always like to look at the at the sunny
37:11
side. I always like to look at the positive.
37:14
I will, I will say,
37:15
OK, we had a setback but then let's let's get over
37:18
it. So personally,
37:20
I have a challenge being vulnerable.
37:23
But in order to put yourself in this,
37:25
in this, in public speaking,
37:27
not talking about payments.
37:29
I'm very comfortable talking on stage about what I know.
37:32
I'm very comfortable talking about payments.
37:34
I'm very comfortable talking about trends in the industry and financial services
37:38
I've had to do that and that was something that I
37:40
learned., you know,
37:42
early in my role,
37:43
you know, I was given the opportunity to just represent matre
37:46
in many different things.
37:48
It wasn't about like being in front of an audience,
37:50
it was more about being in front of an audience where I'm
37:53
actually telling my story,
37:54
that was a different kind of vulnerability,
37:56
right? Because then you're,
37:58
then you're having to share about,
38:00
about your life about what you like,
38:02
what you don't like the setbacks and you got exposure,
38:06
it helped to have a support group,
38:09
it helped to have sponsors.
38:11
I'm very lucky that at mastercard,
38:14
you know, we do have great leadership team and in my
38:18
case, I do have great sponsors,
38:19
including the CEO who I just met yesterday.
38:22
You know, I,
38:22
I just had a meeting with him.
38:23
Yes. yesterday,
38:24
not the first time that I've met him,
38:26
but they're very approachable,
38:28
very open and very supportive of me taking on this journey.
38:32
So the support of that I can get from them even talking
38:35
about how do I help you get on board?
38:37
Kiki, if this is your interest,
38:39
let me help you.
38:40
We should tell them to support you coming with the Hispanic delegation
38:44
to Davos. That's what I think.
38:45
There you go. We can,
38:46
we can ask the team that happy to do it just on
38:49
on, on the last piece on the,
38:51
is someone from Mastercard as a fact,
38:55
gave me a piece of insight that I will never forget.
38:58
Said like, wow,
38:59
I heard you talking about Latinos.
39:02
We don't necessarily, we're,
39:04
we're Latinos and we're like fighting and working and you're like,
39:07
barely making it, you know,
39:09
like between your family and this and this and particularly if you're
39:11
a Latina. But all of a sudden I heard you talk
39:14
and it made me realize I never acted on my Latinidad within
39:19
my company. I never realized I was one of the top
39:22
Latinas in my company and I never did er G si never
39:26
did affinity groups. I never did anything to role model.
39:29
I never exposed myself as a Latina.
39:30
I never told anybody I was a Latino because I didn't need
39:33
to. No one asked me.
39:34
It's not that she was denying it.
39:35
And I never had that,
39:37
that moment. So I hope that,
39:39
you know, like with the awards and with the journey that
39:42
you're getting more and more Latinas get inspired to raise a hand
39:48
and say like I want that job,
39:49
I want that award.
39:50
I want that opportunity.
39:51
I want that microphone,
39:52
I want to speak.
39:53
I want to share,
39:54
I think people would be surprised at the amount of support that
39:58
we get when we speak up and when we actually put ourselves
40:02
out there and when we,
40:03
when we share our content,
40:05
I think, you know,
40:06
one of the pivotal moments in my career was immediately after hurricane
40:10
Maria in 2017, I felt hopeless.
40:13
I felt like I could not do anything being in the US
40:17
And I had my family in Puerto Rico and basically struggling
40:21
because they could not get,
40:22
for example, access to water.
40:24
I had for nine days,
40:26
my parents, I did not have a communication with my parents
40:29
post the hurricane. And for those of you that may not
40:32
know hurricane Maria was a catastrophic hurricane category five.
40:36
Over 100 years, it was the worst hurricane that the island
40:40
had actually faced. And for nine days,
40:44
I could not communicate.
40:45
I did not know if my parents were ok because they could
40:48
not communicate with me for nine days.
40:50
So it was horrendous.
40:53
for nine months,
40:55
my parents did not have water access.
40:59
So how that takes me into my own professional journey.
41:03
The first board that I joined was Water aid Americas.
41:06
Their focus is in actually giving access to water for underserved communities
41:11
because as much as people,
41:12
people may not know,
41:13
but over 2 billion people around the world don't have access to
41:16
water, safe water.
41:18
So water is life.
41:19
We all know that they teach you that in in elementary
41:21
school. So imagine not being able to have access to like
41:25
the most basic need.
41:26
And that took me with the,
41:29
that brought me to the realization that I needed to do more
41:31
for Latin America. So what I,
41:32
what did I do?
41:33
I changed jobs from being global focus at the time,
41:36
which I was in a global product role to then moving into
41:38
Master Card and L IC.
41:40
So again, being purposeful about,
41:43
OK, can I do something about it?
41:45
Just ask yourself, can you do something about it?
41:47
And what is the legacy that you wanna build?
41:50
So in, in my case,
41:51
it was very much about OK,
41:53
let me try to use what I know to use my skill
41:57
sets and my knowledge base to try to change the game in
42:00
Latin America. and it's been fantastic.
42:03
It's been, it's been a digitization journey.
42:05
It's been a fintech journey.
42:08
You know, Fentex are the the highest penetration of Fentex for
42:12
a Mastercard in the world is in Latin America.
42:14
People may not know that we have more digital accounts in Latin
42:17
America than anywhere else in the world.
42:19
It's amazing. It's something to be proud of.
42:21
So telling that story also becomes important.
42:25
So I think these,
42:26
you know, as I think about my journey is how do
42:28
I tie the payments and the impact that we can drive on
42:31
the business side? But then also with OK,
42:33
what else can I do to give back?
42:35
What else can I do to,
42:37
to change the game for myself,
42:39
but then also for my daughter and for everybody else that comes
42:42
that comes behind me or next to me.
42:44
I love that we're having an awakening moment and I hope that
42:47
more and more Latinas can use their voice to support each other
42:50
as well. Absolutely.
42:52
I don't think we ask you this question,
42:55
I wanted to ask you before and it,
42:56
it's not super clear to me yet.
42:58
So you've been in Mastercard for 16 years.
43:01
I know because I'm also in the industry,
43:03
many, many people in Mastercard.
43:04
It's a company that is full of talent full of,
43:08
there's other Latinas, but there's a lot of women and there's
43:11
a lot of super smart people and somehow you stood out,
43:15
right? Like you,
43:16
not everybody go to to the top the way that you did
43:19
What do you attribute to like the success?
43:22
You've spoken a little bit about some sponsors.
43:25
Also, you've spoken about your Latinidad,
43:27
you haven't said this,
43:29
but there was an element of luck like being prepared,
43:32
right? But like what,
43:32
what do you, what do you think?
43:34
It's the like, what was your secret sauce?
43:37
Look? I think that in my case,
43:40
I think the combination of being able to be in the right
43:44
place at the right time.
43:45
So there is an element of luck.
43:47
There's also an element of what I said before of understanding,
43:51
where can I drive the biggest impact and where can I potentially
43:55
serve the organization in a way that serves me as well?
43:59
So, meaning are there initiatives that I can help drive or
44:02
that I can be a part of that are really changing the
44:05
landscape or changing the ecosystem in a way that is going to
44:08
have a lasting impact.
44:10
So I think the initiatives that I've been able to be a
44:12
part of gave me exposure,
44:14
how do you use that exposure,
44:16
you know, to continue learning to continue challenging yourself?
44:19
But I've been very lucky in that sponsors have actually sought
44:23
me out sponsors, you know,
44:25
and also in, in building the brand,
44:27
people understand that I will give it my own people know that
44:30
I will work hard.
44:30
People know that I will,
44:31
I will be able to deliver.
44:33
So that's, that's really important.
44:36
And that's how you get,
44:37
you know, these connections and this network.
44:39
And I do pride myself in having a very broad network within
44:42
the company and outside that opens doors,
44:46
it, you, you'd have to prove yourself once you obviously
44:49
open the door, but that opens the door.
44:51
So serving as a connector has been a superpower of mine as
44:54
well externally within the company,
44:58
but then also internally.
44:59
So it's the sponsors,
45:00
but it is also the peers and it is also the teams
45:03
my teams or even others that see the value and that
45:08
want to work with me.
45:09
So if they want to work with me,
45:11
I capture the best talent.
45:13
And if I capture the best talent,
45:15
then I rise, they rise and I rise.
45:18
So you have to have a very strong brand within the
45:23
company and you have to have proof points to obviously back it
45:25
out. But once you have that talent that wants to work
45:29
with you, you only get better.
45:31
So on the on the network and the connector,
45:34
I think that there is a,
45:35
there's a myth within the Latino community that is changing by
45:39
the way, that is like a scarcity mentality.
45:42
So you don't connect,
45:43
you don't open the door,
45:44
there's one seat at the table,
45:46
you make it and you close the door and you're like,
45:48
oh so, but the more you connect people,
45:54
the more you use your network to connect,
45:56
the more connected you will be,
45:57
the more empower you,
45:59
the more you empower others,
46:01
the more empowerment you will get.
46:02
Can you talk about that for a second?
46:03
And then we can dive into Latinidad.
46:05
I think you you,
46:07
you touch on this one.
46:08
I think there's a level of competitiveness and competition that I feel
46:11
is artificial. And people think that,
46:13
that, you know,
46:14
by closing the door on somebody,
46:15
then then you put yourself in a better spot.
46:18
That's never the case.
46:19
That's never the case for women.
46:21
It's never the case for Latinas.
46:23
It's never the case.
46:24
It's never the case.
46:25
For anybody. I mean,
46:26
like I, I can open doors and still walk through the
46:29
door with somebody right next to me.
46:31
So I look at it almost as help me,
46:34
help you, like,
46:36
like I will do you a favor and at some point,
46:40
you will also help me kind of like bring me up.
46:43
So I, I think that there's more of a,
46:47
I look at it in the context of a sense of community
46:49
of camaraderie of being able to kind of like,
46:52
lift yourself up but also lift others.
46:54
So I, I think,
46:55
I think when you look at it from a competitive point
46:57
of view, everybody loses.
46:58
Yeah, absolutely. You have been working for many years in
47:02
corporations. Have you ever had to dial down?
47:06
Like, like let's talk about identity.
47:08
Have you ever had to dial down or actually on the contrary
47:11
have you been able to double down on your Latini
47:14
to help just broadly?
47:17
I think on the I think there's a few,
47:22
there's a few things that I have learned throughout,
47:24
throughout my career. Language,
47:26
the language bias is real.
47:27
I think the language bias in the US especially is something that
47:31
holds a lot of people back that may prevent a lot of
47:34
people from growing into other,
47:36
into other roles. So I think to some extent,
47:40
yes, I, I've worked hard to actually minimize my accent
47:44
right. But it's not a bad thing.
47:46
I mean, like I don't look at it necessarily as a
47:48
bad thing. I'm fluent in Spanish.
47:49
I'm fluent in English.
47:51
I mean, I can,
47:52
I can navigate both.
47:53
I mean, like I bring,
47:54
I bring my identity as part of that.
47:56
I bring my identity even with my name,
47:58
I've never changed my name.
48:00
Kiki is my nickname.
48:02
Kiki. If anything has actually served me for people to remember
48:05
me because it's such an easy name that I've actually found that
48:09
it is, it is kind of like a superpower also,
48:11
right? It's like,
48:12
well people people remember,
48:13
oh they may not remember whatever,
48:17
Maria Alejandra, whatever,
48:18
but they do remember Kiki.
48:20
So that's your name?
48:21
Maria Alejandra? Is,
48:22
is it a secret or can you share your name?
48:25
So I don't usually share it but you don't have to.
48:29
My real name is Janet.
48:31
Janet is my mom's name.
48:33
I I never really like took on the name because to be
48:35
honest with you, like it was my mom's name is my
48:39
name and everybody, everybody at work kind of like knows me
48:42
by that. But I think language kind of like going back
48:45
to that point lang the language bias is real.
48:47
I think I always think about the modern family episode where
48:51
Sophia Vergara basically says,
48:53
do you know how smart I am in Spanish?
48:55
I say that all the time,
48:57
correct? So it is it is something that I fall back
49:02
on every once in a while because in my head,
49:03
I may actually think of a word but I think about it
49:05
in Spanish. So I take the time to pause and it's
49:08
ok to pause and it's ok to basically say,
49:10
like give me a second.
49:13
Well, while I gather my thoughts,
49:14
you know, so,
49:15
so that's fine, but spend the time to actually do it
49:18
to slow it down.
49:20
So, but I,
49:21
I do think that is something that we have to overcome.
49:23
The other thing that I believe we have to purposely know and
49:27
once you know, you will pay attention to it is the
49:30
power distance. In Latin America,
49:33
we suffer from a high power distance.
49:35
What is power distance is the ability that you basically have an
49:39
authority, authoritative figure and,
49:41
and the belief that you obviously have to abide by hierarchies.
49:44
We do it because we,
49:46
we have grown up to understand and to,
49:50
and well, when I say it,
49:51
you guys are gonna,
49:51
are gonna recognize it.
49:53
We have grown up to actually recognize that we need to respect
49:56
our elders and we respect our grandparents and you don't answer back
50:00
and you don't question what they say.
50:03
So your elders,
50:05
there's a level of respect that we have as a culture towards
50:09
you know, more knowledgeable,
50:11
older generations. For example,
50:14
it is the same when you apply it to the workplace,
50:17
many people including people,
50:19
even within my team,
50:21
they will go to their manager before they come to me,
50:24
for example, or they believe that they cannot,
50:27
they cannot actually reach me or that they should not be sending
50:29
me an email directly.
50:31
For example, if their manager is not copied.
50:33
So there is a checkpoint when you think about being efficient,
50:36
being, you know,
50:37
or even the US culture,
50:39
it doesn't operate like that.
50:40
I can feel comfortable sending a message to the CEO of mastercard
50:45
and know that he's going to be responding back to me yet
50:48
we in Latin America more often than not do believe,
50:52
but there is still the power distance is higher.
50:54
So you're saying that we should,
50:56
we should do that.
50:57
I believe that you should be adjusting to and really trying to
51:00
accommodate to whatever works for the organization,
51:03
to whatever works for you and also for the people.
51:06
But you should be taking risk and you should be actually more
51:09
open, more conscious.
51:10
Am I doing this to check to check myself?
51:14
Am I doing this?
51:15
Because it is my my boss demanding that I actually need to
51:18
check with him before emailing myself.
51:20
Is that something that we need to challenge?
51:22
So if we need to challenge it,
51:25
then then let's make a conscious effort about doing that.
51:28
But I think you will find that that there is support from
51:31
other areas of the or you know,
51:32
from the organization as a whole because it is not the US
51:35
way. So if once you recognize that,
51:38
then how you can play with a different set of rules.
51:41
Don't try Lalita and the Chancla culture.
51:45
No, no, no,
51:45
no, no. Bring it to the work,
51:47
bring it to the work.
51:48
I would never be able to challenge my Aita.
51:50
She's 92 years old.
51:51
I mean, I think that the,
51:52
the issue is that if the culture of the company is that
51:56
of being less hierarchical and you as Latino don't do it.
52:02
People will think that you're less ambitious or less committed or less
52:05
passionate when you should be doing that,
52:07
then you will be overlooked,
52:09
then you will be left behind.
52:10
So we cannot say that we didn't try or that we didn't
52:13
you know, go for that position when others are actually
52:17
doing that and we're holding ourselves back.
52:19
Yeah, I like that.
52:20
If you work in a flat organization don't work,
52:23
you're a, you like you're a Kiki one of our
52:30
favorite topics and the people on social media love this idea.
52:35
And I think it's because it's really resonating.
52:37
The, the concept is that there are certain values that we
52:41
have and we've touched on many of them.
52:43
And for years, they have been seen as negatives in corporate
52:48
America. We care a lot about our families.
52:50
How can we care about work?
52:52
We are loud. Is that,
52:54
is that like now we're saying we're,
52:55
we're actually passionate or we're,
52:57
we're, we speak with an accent we're bilingual.
53:00
That's good. Are there specific examples that you have on something
53:05
that, that you feel like has been seen as a negative
53:08
and that, that you would like it for companies to see
53:11
it as a positive?
53:12
I think that you're too passionate is actually can come back as
53:15
a negative. Also.
53:16
I think I, I've actually heard it in a very negative
53:18
way. You're, you're too,
53:20
you're too passionate about a topic or you're too passionate about Latinidad
53:23
I mean, and it's like,
53:25
well, why is,
53:25
why is that a bad thing?
53:27
So that the too passionate,
53:28
especially for me is,
53:29
is a, is a,
53:30
is a challenging one or I would challenge that one because
53:34
passionate means motivated. It means being curious,
53:38
it means committed, it means,
53:40
you know, being able to really drive or want to deliver
53:45
results or drive change or whatever it may be.
53:48
So the two passionate often comes out when you're speaking or it
53:52
can come out as well,
53:53
you're being loud or you're speaking in without taking pauses
53:58
We tend to also speak in a way very,
54:00
very fast, especially when we like something or when we're ner
54:03
nervous by the way,
54:04
but especially when we like something,
54:06
we, we don't tend to tend to take pauses or we
54:09
don't tend to. So,
54:10
so they will, I've actually heard the,
54:12
the feedback like, well,
54:13
you're too passionate about that topic and it's like,
54:16
OK, it's a 22,
54:17
you can't put the word two before passion.
54:20
So I, I do think that that one is one that
54:23
comes with with the Latino culture.
54:26
I think it's we need to,
54:27
I think we need to embrace it to be quite frankly.
54:30
I think it is,
54:30
it's a beautiful thing that we are passionate,
54:32
that we're passionate about culture,
54:34
about language, about arts,
54:35
about, you know,
54:36
dance, about what food,
54:38
I mean, whatever,
54:39
whatever that may be,
54:40
it's, it's who we are.
54:41
So the passion that I always look at it as a positive
54:44
and whenever, whenever,
54:46
whenever I hear that being said or,
54:48
or being told to me,
54:49
it's like, well,
54:50
yeah, I'll take that as a compliment.
54:51
So for hr people hiring out there,
54:55
we're gonna send you a little cultural nuances of Latinos so that
54:58
you know, when someone appears too passionate,
55:01
you have someone that is gonna be committed that is gonna be
55:04
persistent that is not gonna give up and it's not a ball
55:07
When you listen to someone with an accent,
55:10
we're going to give you the we're going.
55:11
But also if you're a Latina,
55:13
please acknowledge it. You say it.
55:15
You might think I'm very passionate that translates into,
55:19
right? Yes, I think it's a badge of honor.
55:22
The fact that you're passionate means that you care.
55:24
It means that you're going to be the one that actually finished
55:28
whatever was started,
55:29
it means that you're going to be a doer.
55:31
So there's so many things,
55:33
positive things that come with that.
55:35
So don't let it be a negative.
55:36
Exactly. Worried with we,
55:38
we with a badge of honor,
55:39
badge of honor. ok,
55:41
so now our closing questions,
55:43
if you could give advice to Kiki when she was in her
55:47
thirties, maybe you were a manager,
55:49
senior manager. What would you tell her?
55:51
I will, I will give you one that is probably not
55:56
probably not work related.
55:57
I think the most important decision that you could ever make in
56:00
your life is actually choosing the right partner.
56:02
I think that I will not be able to do what I
56:06
do if it's not for my husband,
56:09
if it's not for him,
56:10
actually taking on a little bit more of the load of the
56:13
household is for him even taking steps back in his own personal
56:17
career growth. And he will never tell you that he's actually
56:20
has actually sacrificed himself or taking any steps back.
56:23
But the idea that you can build a life with somebody that
56:27
you can actually share the values and the objectives of what you
56:31
want in your household and your home to be is so important
56:34
that to me was the most important decision that I ever had
56:37
to make in my life and it has,
56:40
it has worked today.
56:42
And definitely I think it came with some sacrifices for him
56:45
sacrifices for me as well.
56:47
But he's the constant in the home.
56:50
So I think if I had to choose something,
56:53
it could be the difference between you actually having a great life
56:55
or you being miserable.
56:56
So, I mean,
56:57
just make the right decision for who you're going to be spending
57:00
your life with. So,
57:02
Kiki, 65 years old,
57:05
what advice would she give here to you right now?
57:09
Oh, that's an interesting one.
57:13
I think, I think just have fun,
57:16
just enjoy life. I think we're always on the move.
57:22
We're always kind of like,
57:24
you know, we're always aiming for more.
57:26
We're always kind of like,
57:29
which is great, but we need to have fun along the
57:31
way. We, we need to stop and go on vacation
57:35
and shut off your phone and you know,
57:37
spend time with the kids because everything will be ok.
57:40
Of course, everything will be ok.
57:43
Last, last question.
57:44
Who else should we bring to the podcast?
57:46
Any women you would like to,
57:47
to refer? Oh,
57:48
there are some amazing rock stars.
57:50
Let me think.
57:53
I would be remiss if I don't say Priscila Mado,
57:55
which I don't know if you guys have actually brought her,
57:57
but she's obviously the only CEO CEO of Fannie Mae,
58:00
only Latina women ceo of a Fortune 500.
58:04
So that's, she's a rock star.
58:08
I think Paula Sande Paula is the CEO of Pepsi of Pepsico
58:13
in Latin America. She's doing amazing work when it comes to
58:17
really trying to drive digitization for the SME for the small business
58:21
She's changing the game in many cases and we have partnerships
58:26
with Pepsi that are really going to be very unique,
58:31
ran by the way,
58:34
you wouldn't think about it.
58:35
But we are digitizing SME S in Latin America.
58:40
And it's amazing. We're using whatsapp platforms.
58:43
We're, we're using innovations that it's not even seen here in
58:46
the US. So it's really cool.
58:49
and I think a third one,
58:50
Sylvia Mosquini, I love her.
58:53
I love her. She's fantastic.
58:55
She's a rock star in the crypto in the crypto space.
58:58
So obviously, if you want somebody that is thinking about future
59:01
trends, Crypto,
59:03
how are Latin Americans thinking about crypto,
59:06
which is much more of a savings tool necessarily always investing.
59:10
It's it's another good reference.
59:11
Great. Thank you,
59:13
Kiki Del Valle. You're just fantastic.
59:15
This podcast was amazing.
59:18
I learned so, so much,
59:19
not only about you but also about frameworks that are gonna be
59:22
so useful for so many people.
59:23
I would be remiss if I didn't say that this was priceless
59:29
Thanks so much.
59:30
Well, Kiki, thanks to you and the lessons that you've
59:33
been giving us, hopefully many Latinas can lead and succeed.
59:38
A Latina.